Your digital omnichannel catalog ready for all your customers

Why use BART™ solutions?

To meet customer and web requirements, BART™ helps you maintain your omni-channel digital catalog, ready for all distribution needs, both internal and external: fill-in distributor matrices, website, print, sales force...

BART™ automates the conversion, adaptation and formatting of your catalog according to the desired distribution:

- Update your website or edit your product sheets and catalogs ;

- Distribute your product information to your customers, according to their instructions ;

- Rename, convert or manage the resolution of your visuals or documents.

Its applications

Access

Standard

Q

Access

Sécurisez les accès et maîtrisez les droits selon les profils utilisateurs par :

  • Responsabilité, attribution et action
  • Périmètre (famille, gamme, marque, client)

Connect

Standard

Q

Connect

Chargez vos fichiers d’informations produit et gérez vos données de références.

Mettez en place des flux d’Informations Produit (FIP) et importez automatiquement vos données :

  • En provenance du SI (ERP, Bases de données, WMS…)

Déposez toutes vos données :

  • Tableurs, Médias, PDF, InDesign…

HIP

Standard

Q

HIP

Centralisez et harmonisez l’Information Produit au sein de votre groupe et vos filiales.

Coordonnez vos catalogues selon vos spécificités :

  • Multi-codifications
  • Produits groupe et produits locaux (Trade)
  • Multi-périmètres…

Catalog

Standard

Q

Catalog

Centralisez et unifiez l’Information Produit à partir de toutes les sources disponibles.

  • Data : identification, fabrication, logistiques, marketing, commerciales, tarifaires, réglementaires…
  • Média: photos, vidéos, documents, fiches techniques, fiches produits, fiches de conformité, FDS, DOP, schémas, notices, logos…

Consultez le catalogue et l’historique de ses mises à jour, vérifier les datas et les médias, préparez le filtrage de l’information produit en vue de sa publication.

Broadcast

Standard

Q

Broadcast

Choisissez les données de votre catalogue que vous souhaitez communiquer.

Automatisez la sélection des produits et des champs, la conversion, l’adaptation et la mise en forme de votre catalogue selon vos besoins de diffusion, interne ou externe : matrices des distributeurs, site web (CMS), print, force de vente (CRM)…

Sans aucune ressaisie ni recherche V, BArt™ automatise :

  • Le remplissage des Matrices Distributeurs et pure players (avec protections, macros, formules, Listes des Valeurs)
  • La conversion d’unités, concaténation de champs
  • La mise aux formats métiers normés (Edoni, GS1, Fab-Dis, Etim…)
  • Le renommage des photos ou documents multimédia au code du Distributeur, le redimensionnement de la taille et la gestion de la résolution des photos…

Programmez des exports automatiques :

  • À destination de sites web (CMS), de logiciels clients (CRM), d’éditeur de catalogues…

Product sheet

Standard

Q

Product sheet

Éditez votre propre fiche technique ou produit au format de votre choix, avec vos visuels et vos caractéristiques propres. 

Répondez aux distributeurs qui demandent à remplir une matrice par produit.
Les tableurs à renseigner peuvent contenir plusieurs onglets (données marketing, logistiques…) pour qualifier l’information du produit concerné.

BART™ in a few figures

Users

Make BART™ their everyday tool

Distributors

Of which requests
are treated with BART™

References

Loaded into BART™

{Good evolution of BART™ since the beginning, lots of time saved once formats are done and defined. 50 references in any matrix used to take me about 3 hours; with BART™ it takes me 5-10 min. In terms of visuals it's even better: with 50 references it took ½ day before and now, with BART™, it's in 2 min the time it loads. But it has to be well enriched and well fed at the base. (...) I explained again today to other teams: it's really a time saver. I've put out visuals again and they come out very quickly and it's great.{
Claude G.
Assistante GSB & B2B Colles & Adhésifs
Henkel
{I asked a year ago how much data was in BART™ because people aren't necessarily aware of the phenomenal amount of information it can generate. There has been an awareness in our company over the last six months about the importance of centralizing Data. Things have accelerated at our company and I think BART™ has been one of the levers of that. (...) BART™ complements our ERP tool, which is more business-oriented, and its various functions allow us to develop our communications to our customers in a more reliable and responsive way.{
Cathy D.
Key Account Assistant
Brunel
{There was a transfer of workload between distribution and manufacturers (...) and a solution had to be found to save time on these time-consuming tasks and the BART™ project meets that objective. (...) Tomorrow BART™ will aim to make Key Accounts even more autonomous, and given that this is the current trend, it's going in the right direction.{
Caroline B.
Director of DIY Adhesive Technologies
Henkel
{In the initial project, everything we expected was implemented. The software is well done, fun, the time saving is huge: for me it was a real benefit. (...) BART™ was a real step forward. (...) BART™ Support is responsive and reliable: as soon as we have requests the responsiveness is there.{
Magalie G.
Sales Manager
EDA Plastiques
{BART™ is very easy once the training is done, which is done in a very professional and friendly manner. All BART™ users find it both simple to enter information inside as well as to go looking for it. (...) If they have any questions at all, users call your very good and efficient Support and they have answers immediately. (...) As soon as I talk to a counterpart, I tell them 'call BART™ they have great solutions'.{
Jérôme L.
Sales Manager
BOUTTÉ
{Very intuitive solution, easy to use; training much appreciated. We still lack feedback to give a relevant testimony on the operation{
Tristan C.
Marketing Director
Alkern
{I found the training course to be consistent with everything that is said, but I think we still have some work to do on our end on the product database update part.{
Alexandre P.
Sales Manager GSB
ARTUB
{BART™ is intuitive, easy to use. Responsive support, and with training, you just have to listen well and it goes by itself.{
Cecilia F.
Web Project Manager
WESER
{To better satisfy our customers, we want to improve self-service and halve the rate of breakage even further. We wish to rely on IAXX™ to reach these new objectives{
Thomas I. - General Manager
Imbert

Quelques exemples d’utilisation

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#12 - Welcome to BART's new industrial and wholesale customers

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